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A field guide to pricing pages.

The Pricing Atlas is a reference library of the pages where leading SaaS companies turn products into revenue. Every page is captured full-length at desktop width, so you see the whole argument a company makes, from the hero to the FAQ, exactly as a buyer would.

Each capture carries a read of the page by our in-house strategist and a set of annotations pinned to the screenshot. Filled notes mark practices worth borrowing. Outlined notes go under the hood: what a choice reveals about how the company prices.

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167
Captured
November 2026
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Pricing model, industry, motion, buyer, page features

Made by Orb, the platform to plan and build revenue.

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How CircleCI prices

CreditsUsage-basedDeveloper Toolscircleci.com Checked weekly · last
Full-page screenshot of the CircleCI pricing page

Captured October 19, 2026 at 1440px wide.

CircleCI plans and prices

PlanPriceBilling
FreeAll our premium features. For free.$0/month
PerformanceOur most flexible plan. Pay only for what you use.$15/month
ScaleEnterprise-level power. Built for unlimited scale.Get in touchBilled annually.

As printed on the page captured October 19, 2026.

How does CircleCI pricing work?

The value metric is the credit, and it sits one step above the underlying resource. Credits buy build minutes across resource classes from Docker to macOS and GPU, and the explainer states they also pay for people: 'Spend credits on seats, resources, and more.' Free and Performance both carry 30,000 credits a month, read as 'Up to 6,000 build minutes' on the Free card, which points to a base rate of about five credits per minute on the smallest resource class. Packaging separates on scale and control: Free offers 'All our premium features. For free.' with '30x concurrency', Performance adds 'Larger resources' and '80x concurrency', and Scale adds 'Largest resource classes', 'All environments, even GPU', 'Single sign-on (SSO)' and 'Config policies'.

What does CircleCI's pricing page do well?

  • A three-step explainer, 'Buy', 'Build' and 'Repeat', teaches the credit model before the comparison table
  • The Free card translates credits into a familiar unit, 'Up to 6,000 build minutes', while the table states '30,000 free credits/month'
  • Performance opens a configurator from 'Build your plan' with a 'Starting at $15 /month' anchor
  • The FAQ gives each separately charged feature its own answer, such as 'How is Docker Layer Caching (DLC) charged?' and 'How much does the IP ranges feature cost?'
  • The closing band repeats both self-serve paths, 'Start for free' and 'Build your plan'

What does CircleCI's pricing page reveal about its pricing strategy?

  • One currency for people and compute: 'Spend credits on seats, resources, and more.' puts seats and build minutes in the same pool
  • 'Automatic refills keep your team building.' describes a prepaid balance with auto top-up, so spend scales with pipelines without a manual purchase
  • Free and Performance carry the same 30,000 monthly credits; Performance sells headroom, larger resources and concurrency
  • Smarter Testing adds a second unit, test atoms, with its own allowance per plan
  • Scale is 'Billed annually.' and routes to a demo, which keeps room to shape commitments, GPU access and support terms per deal

Questions about CircleCI pricing

How much does CircleCI cost?

CircleCI's pricing starts at $15/mo. The page shows 3 plans, including a free plan, with the top plan priced through sales.

What pricing model does CircleCI use?

CircleCI prices with credits, combined with usage-based pricing. Buyers can sign up on their own or go through the sales team. Its plans are aimed mainly at developers.

Does CircleCI have a free plan?

Yes, CircleCI has a free plan. Paid plans start at $15/mo.

Does CircleCI offer an annual discount?

CircleCI's pricing page shows a single billing period. The listed prices start at $15/mo. Terms for the plans priced through sales are set with the sales team.

How is CircleCI's pricing page laid out?

The page shows 3 plans and includes a comparison table and an FAQ. The breakdown above marks 14 points on it: 6 things it does well and 8 insights into the pricing.

How do CircleCI credits work?

CircleCI runs on credits, explained on the page in three steps: "Buy", "Build" and "Repeat". Teams choose a credit plan and then spend it, as the page puts it: "Spend credits on seats, resources, and more." The page adds that "Automatic refills keep your team building." The Free plan includes "30,000 free credits/month", shown on its card as "Up to 6,000 build minutes", Performance includes "30,000 credits/month included", and Scale offers a custom credit amount.

How much Smarter Testing is included in CircleCI plans?

Smarter Testing is measured in test atoms, with a monthly allowance on every plan. Free includes "1,000 test atoms/month", Performance includes "10,000 test atoms/month", and Scale includes "100,000 test atoms/month". The pricing FAQ also covers "How is Smarter Testing charged?" for usage details.

What support options come with CircleCI pricing plans?

Community support is included on Free, Performance and Scale, and ticket-based global support is included on Performance and Scale. Performance offers an "Optional 8x5 support add-on" with "8x5 SLAs available", while Scale offers an "Optional 24/7 support add-on" with "8x5 and 24x7 SLAs available". Scale also lists technical services with "Add-on services available".

From the page as captured October 19, 2026. Current prices are on circleci.com