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A field guide to pricing pages.

The Pricing Atlas is a reference library of the pages where leading SaaS companies turn products into revenue. Every page is captured full-length at desktop width, so you see the whole argument a company makes, from the hero to the FAQ, exactly as a buyer would.

Each capture carries a read of the page by our in-house strategist and a set of annotations pinned to the screenshot. Filled notes mark practices worth borrowing. Outlined notes go under the hood: what a choice reveals about how the company prices.

Pages
196
Captured
November 2026
Filters
Pricing model, industry, motion, buyer, page features

Made by Orb, the platform to plan and build revenue.

Full-page screenshot of the Chainguard pricing page

Captured November 4, 2026 at 1440px wide. The page continues below the crop (10,966px in total).

Chainguard plans and prices

PlanPriceBilling
Free ImagesFive images to test and deploy in production for free.Free
Per ImageLicensed by number and type of images (base, app, AI/ML, and FIPS).—
CatalogUse Chainguard as the trusted source for all your container images.Starts at $19Kfor a team of 10

As printed on the page captured November 4, 2026.

How does Chainguard pricing work?

The value metric changes with the product, and each one follows how that product is used. Containers offer two licenses: Per Image, 'Licensed by number and type of images (base, app, AI/ML, and FIPS)', and Catalog, 'Licensed by size of engineering organization.' Libraries are 'Licensed by ecosystem based on the number of developers using that language.' VMs repeat the Per Image and Catalog pair, and Actions are 'Priced by compute minutes consumed, with access to the entire Actions catalog.' Across products the paid line is the same: a 'Contractual CVE SLA (7 days for critical, 14 days for high/med/low)', which Free Images leave out, since free images 'are not covered under our CVE remediation SLA'.

What does Chainguard's pricing page do well?

  • Cards are labeled by scope of adoption, from 'SMALL TEAMS & PROJECTS' to 'WALL-TO-WALL STANDARDIZATION', so a buyer finds the license that fits their rollout
  • The Catalog card prints one anchor, 'Starts at $19K for a team of 10', on a page that is otherwise quote-led
  • Each product repeats the same layout of description, license, 'Get a free quote' and a features table
  • The FAQ explains each license model and why it fits, including 'team size as a proxy for both usage and the value delivered'
  • Free Images give a production-ready entry, 'Five images to test and deploy in production for free.', with a 'Start for free' button

What does Chainguard's pricing page reveal about its pricing strategy?

  • Four products, four value metrics: images, org size, developers per language ecosystem and compute minutes, each matched to how the product is consumed
  • The contractual CVE SLA is the paid line, which prices the guarantee more than the artifact itself
  • 'Unlimited pulls with no metering' on every table keeps usage out of the bill for images and libraries, so pricing stays predictable for platform teams
  • Non-linear scaling by org size gives large accounts a lower unit price as they grow, a land-and-expand shape built into the license
  • Discounts for multi-year terms, higher usage and multiple products are named in the FAQ, the levers a sales team uses to shape each deal

Questions about Chainguard pricing

How much does Chainguard cost?

Chainguard's pricing starts at $19K for a team of 10. The page shows 3 plans, including a free plan, with the top plan priced through sales.

What pricing model does Chainguard use?

Chainguard prices through its sales team, combined with per-seat pricing and usage-based pricing. The page is built around talking to the sales team. Its plans are aimed mainly at enterprises.

Does Chainguard have a free plan?

Yes, Chainguard has a free plan. Paid plans start at $19K for a team of 10.

Does Chainguard offer an annual discount?

Chainguard's pricing page shows a single billing period. The listed prices start at $19K for a team of 10. Terms for the plans priced through sales are set with the sales team.

How is Chainguard's pricing page laid out?

The page shows 3 plans and includes a comparison table and an FAQ. The breakdown above marks 14 points on it: 5 things it does well and 9 insights into the pricing.

How does Chainguard license its container images?

Chainguard offers two models for containers: Catalog-based licensing and Per-Image licensing. Catalog is "Licensed by size of engineering organization" and "Starts at $19K for a team of 10", while Per Image is "Licensed by number and type of images (base, app, AI/ML, and FIPS)." The FAQ adds that catalog pricing scales non-linearly, so an engineering org that doubles in size does not double its cost.

How is Chainguard Libraries priced?

Chainguard Libraries is "Licensed by ecosystem based on the number of developers using that language", currently Python, Java and JavaScript. The FAQ explains "You only pay for the developers using each language you license." Teams using two languages have each group "licensed separately based on its size tier".

Does Chainguard offer volume or multi-product discounts?

Yes. "Customers committed to multi-year agreements or higher usage qualify for discounts." Buying several products, such as containers, libraries and virtual machines, brings bundled pricing that lowers the overall cost. Startup, SMB and public sector pricing options are also available for qualified organizations.

From the page as captured November 4, 2026. Current prices are on chainguard.dev