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A field guide to pricing pages.

The Pricing Atlas is a reference library of the pages where leading SaaS companies turn products into revenue. Every page is captured full-length at desktop width, so you see the whole argument a company makes, from the hero to the FAQ, exactly as a buyer would.

Each capture carries a read of the page by our in-house strategist and a set of annotations pinned to the screenshot. Filled notes mark practices worth borrowing. Outlined notes go under the hood: what a choice reveals about how the company prices.

Pages
167
Captured
November 2026
Filters
Pricing model, industry, motion, buyer, page features

Made by Orb, the platform to plan and build revenue.

Full-page screenshot of the Front pricing page

Captured October 26, 2026 at 1440px wide. The page continues below the crop (12,769px in total).

Front plans and prices

PlanPriceBilling
StarterEssential capabilities to get started with single-channel support$25/seat/mo
ProfessionalEnhanced automation and reporting for omnichannel support$65/seat/mo
EnterpriseHighlightedAdvanced AI tools to accelerate resolution and elevate CX$105/seat/mo

As printed on the page captured October 26, 2026.

How does Front pricing work?

The seat is the base value metric, and seat caps draw the tier lines: Starter is '$25 /seat/mo, up to 10 seats', Professional '$65 /seat/mo, up to 50 seats', and Enterprise '$105 /seat/mo' with no cap, so the upgrade tracks headcount. Features step up alongside, from single-channel support and up to 10 automation rules on Starter, to omnichannel, SSO and SCIM on Professional, to unlimited rules and 'AI Copilot, QA, and CSAT included' on Enterprise. The AI layer runs on two metrics: Copilot is a per-seat add-on at '$20 / seat / month', and Autopilot, the AI agent, is 'Starting at $0.05 /conversation', priced on the work it completes. Smart QA and Smart CSAT carry a check only in the Enterprise column, so quality and satisfaction analytics are a top-tier feature gate. Enterprise carries the MOST POPULAR badge: Professional plus Copilot comes to $85 per seat, and the $20 step to Enterprise adds QA, CSAT, unlimited rules and custom roles.

What does Front's pricing page do well?

  • Every tier is priced, including Enterprise at '$105 /seat/mo', so a buyer can budget the top plan before a conversation
  • Seat caps define the tier boundaries, 'up to 10 seats' on Starter and 'up to 50 seats' on Professional, so upgrades track headcount
  • Autopilot is metered at '$0.05 /conversation', matching cost to the work an AI agent completes
  • The Copilot card states its price, which plans can add it, and that it is 'Included in Enterprise', which makes the bundle math self-evident
  • The FAQ gives a channel-limit formula, 10 per license on Starter, 30 on Professional, 50 on Enterprise, with a worked 5-user example

What does Front's pricing page reveal about its pricing strategy?

  • Assistive AI is priced per seat and autonomous AI per conversation, two units for two kinds of value
  • Smart QA and Smart CSAT are checked only on Enterprise, turning quality and satisfaction analytics into a top-tier feature gate that supports the MOST POPULAR badge
  • External AI agents, Compass and an MCP server are included on every plan, so outside agents can join any workspace and Front earns on the seats and conversations around them
  • WhatsApp is a pass-through with a 20% admin fee, keeping Meta's message costs apart from Front's margin
  • Channel limits scale per license, so the channel allowance grows with every seat a team adds

Questions about Front pricing

How much does Front cost?

Front's pricing starts at $25/seat/mo. The page shows 3 plans. Paying annually saves 24%.

What pricing model does Front use?

Front prices on a hybrid of seats and usage. Buyers can sign up on their own or go through the sales team. Its plans are aimed mainly at mid-market companies.

Does Front have a free plan?

Front has no free plan, but its paid plans offer a free trial. The lowest paid plan starts at $25/seat/mo.

Does Front offer an annual discount?

Yes, paying annually saves 24%. A toggle on the page switches between monthly and annual prices. The listed prices start at $25/seat/mo.

How is Front's pricing page laid out?

The page shows 3 plans, highlights Enterprise, and includes a comparison table and an FAQ. The breakdown above marks 14 points on it: 7 things it does well and 7 insights into the pricing.

How much do Front's AI add-ons Copilot and Autopilot cost?

Copilot is priced at "$20 / seat / month" as an add-on for Starter and Professional, and it is included in the Enterprise plan. Autopilot, Front's omnichannel AI agent, is "Starting at $0.05 /conversation" and is available as an add-on on all three plans. Both cards on the pricing page offer a Talk to sales button for setup.

How many channels can I connect on each Front plan?

Front's channel maximum depends on both the plan and the number of licenses. Starter allows up to 10 channels per license, Professional up to 30 per license, and Enterprise up to 50 per license. For example, a team of 5 users on Professional would have a maximum of 150 channels.

How much does Front charge for WhatsApp and extra API capacity?

The Native WhatsApp Channel add-on is billed as "Meta-billed WhatsApp costs + 20% admin fee" and is available on Professional and Enterprise. The API Rate Limit Increase add-on costs "$200 per 100 API requests/min per month" and is available on all plans. Both add-ons are arranged through Front's sales team.

From the page as captured October 26, 2026. Current prices are on front.com