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A field guide to pricing pages.

The Pricing Atlas is a reference library of the pages where leading SaaS companies turn products into revenue. Every page is captured full-length at desktop width, so you see the whole argument a company makes, from the hero to the FAQ, exactly as a buyer would.

Each capture carries a read of the page by our in-house strategist and a set of annotations pinned to the screenshot. Filled notes mark practices worth borrowing. Outlined notes go under the hood: what a choice reveals about how the company prices.

Pages
167
Captured
November 2026
Filters
Pricing model, industry, motion, buyer, page features

Made by Orb, the platform to plan and build revenue.

All pages

How Stripe prices

Transaction feeUsage-basedFintech & Paymentsstripe.com Checked weekly · last
Full-page screenshot of the Stripe pricing page

Captured September 18, 2026 at 1440px wide. The page continues below the crop (22,429px in total).

Stripe plans and prices

PlanPriceBilling
StandardAccess a complete payments platform with simple, pay-as-you-go pricing.2.9% + 30¢per successful transaction for domestic cards
CustomDesign a custom package— available for businesses with large payments volume or unique business models.Custom

As printed on the page captured September 18, 2026.

How does Stripe pricing work?

The value metric is the successful transaction, priced as a percentage plus a fixed fee: '2.9% + 30¢ per successful transaction for domestic cards', then '+ 0.5% for manually entered cards', '+ 1.5% for international cards' and '+ 1% if currency conversion is required'. Each product carries the unit that fits it: '5.99% + 30¢' for Klarna, '0.8% ACH Direct Debit' with a '$5.00 cap', '1.5% of the transaction amount in USD' for stablecoins, '$15.00 for each dispute you receive', '0.4% on transaction total' with a '$2.00 cap per invoice' for post-payment invoices, and '3.5% per successful Managed Payments transaction in addition to Payments fees'. A take rate fits payments because Stripe's revenue tracks its customers' revenue.

What does Stripe's pricing page do well?

  • One headline rate, 2.9% + 30¢ per successful domestic card transaction, sits beside the promise of no setup fees and no monthly fees
  • The Custom card lists what negotiation unlocks, IC+ pricing, Volume discounts, Multi-product discounts and Country-specific rates, so Contact sales is a described offer
  • Surcharges are printed as additions to the base rate, so the effective rate for any scenario is a simple sum
  • Fee lines carry their conditions: 'You get this fee back for won disputes.' and 'There's no Smart Dispute fee for lost disputes.'
  • Promotional rates carry an end date and the rate that follows: 'Promotional rate through January 1, 2027; + 0.2% thereafter'

What does Stripe's pricing page reveal about its pricing strategy?

  • Every capability is included for every account, so the rate is the only commercial variable and the self-serve offer fits in one number
  • IC+ pricing on the Custom card is the structure for large merchants: interchange passed through at cost with Stripe's margin on top
  • Smart Disputes is priced as a success fee, 30% of the amount won and nothing on a loss, so Stripe earns only when its AI-prepared evidence wins
  • Managed Payments stacks 3.5% on top of Payments fees, pricing merchant-of-record services such as tax remittance and customer support as their own layer
  • Percentage fees with caps, such as ACH at 0.8% capped at $5.00, keep high-ticket payments economical on bank rails

Questions about Stripe pricing

How much does Stripe cost?

Stripe's pricing starts at 2.9% + 30¢. The page shows 2 plans, with the top plan priced through sales.

What pricing model does Stripe use?

Stripe prices with a fee per transaction, combined with usage-based pricing. Buyers can sign up on their own or go through the sales team. Its plans are aimed mainly at developers.

Does Stripe have a free plan?

Stripe's pricing page shows no free plan or free trial. The lowest paid plan starts at 2.9% + 30¢.

Does Stripe offer an annual discount?

Stripe's pricing page shows a single billing period. The listed prices start at 2.9% + 30¢. Terms for the plans priced through sales are set with the sales team.

How is Stripe's pricing page laid out?

The page shows 2 plans and includes an FAQ. The breakdown above marks 14 points on it: 8 things it does well and 6 insights into the pricing.

How much does Stripe charge for disputes and chargebacks?

Stripe charges a dispute received fee of "$15.00 for each dispute you receive" and a dispute countered fee of "$15.00 for each dispute you respond to manually". The page notes, "You get this fee back for won disputes". Smart Disputes, where Stripe's AI prepares the evidence, costs "30% of the disputed amount for each dispute you win", and "There's no Smart Dispute fee for lost disputes".

What does Stripe Managed Payments cost?

Managed Payments, Stripe's merchant of record solution, is priced at "3.5% per successful Managed Payments transaction in addition to Payments fees". That rate covers indirect tax compliance (sales tax, VAT, GST) and remittance in more than 75 countries. It also includes fraud prevention, dispute management, invoicing, and customer support globally.

What extra fees does Stripe add for international cards and currency conversion?

Stripe's base card rate is 2.9% + 30¢ per successful transaction for domestic cards. The page adds "+ 1.5% for international cards" and "+ 1% if currency conversion is required", plus "+ 0.5% for manually entered cards". These surcharges stack on the base rate, so the total for any payment is a simple sum.

From the page as captured September 18, 2026. Current prices are on stripe.com