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A field guide to pricing pages.

The Pricing Atlas is a reference library of the pages where leading SaaS companies turn products into revenue. Every page is captured full-length at desktop width, so you see the whole argument a company makes, from the hero to the FAQ, exactly as a buyer would.

Each capture carries a read of the page by our in-house strategist and a set of annotations pinned to the screenshot. Filled notes mark practices worth borrowing. Outlined notes go under the hood: what a choice reveals about how the company prices.

Pages
167
Captured
November 2026
Filters
Pricing model, industry, motion, buyer, page features

Made by Orb, the platform to plan and build revenue.

All pages

Fintech & Payments pricing pages

9 Fintech & Payments pricing pages, from Adyen, Lemon Squeezy, Numeral and more, each captured in full and annotated.

Of the 9, 5 price with a fee per transaction, 4 show a free tier, 4 include a comparison table, 1 a calculator and 9 keep a contact-sales tier.

Adyen pricing page, top of page
77

Adyen

$0.13 + Interchange++ + 0.60%
Transaction feeFintech & PaymentsSales-assisted1 plans

Adyen publishes its tariff as a rate sheet: a fixed '$0.13' processing fee on every transaction plus a fee set by the payment method, across more than a hundred methods. Card networks run on interchange++, 'Interchange+ + 0.60%', which passes network costs through at cost and makes Adyen's own margin a visible line. A Payment / Refund switch publishes refund costs on the same table.

Lemon Squeezy pricing page, top of page
76

Lemon Squeezy

5% + 50¢
Transaction feeFintech & PaymentsHybrid2 plans

Lemon Squeezy prices its merchant-of-record commerce at one rate, '5% + 50¢' per transaction with no monthly fee, and sells email marketing on a separate subscriber meter that is free for up to 500 subscribers. The most interesting thing on the page is a cost table that prices the do-it-yourself stack line by line, so the take rate is read against the whole cost of selling online.

Numeral pricing page, top of page
95

Numeral

$75 per filing
Usage-basedFintech & PaymentsSales-assisted3 plans

Numeral prices sales tax compliance on the work it performs, '$75 per filing' and '$150 per registration', so the bill follows the states a seller files in rather than its transaction volume. A hero guarantee to pay penalties and interest on any late filing stands behind that work, and the FAQ spells out the formula, month-to-month terms and cancellation at any time.

Orb pricing page, top of page
77

Orb

$6.00/credit
CreditsFintech & PaymentsHybrid2 plans

Orb sells two plans: a self-serve Business plan at '$6.00' 'PER CREDIT, OR LESS WITH VOLUME DISCOUNTS' and a custom-priced Enterprise plan, with an Enterprise Support Bundle sold as an add-on. The FAQ ties the credit to the meter, 'The cost of 1 credit works out to 0.60% of billing volume, plus event ingestion and other metered dimensions', so Orb's revenue still grows with the revenue its customers bill.

Paddle pricing page, top of page
85

Paddle

5% + 50¢
Transaction feeFintech & PaymentsHybrid2 plans

Paddle prices its merchant-of-record service as one line, '5% + 50¢ per Checkout transaction', and a Custom pricing card for larger sellers. Because Paddle becomes the legal seller on every sale, that rate carries payments, subscription billing, sales tax and VAT compliance, fraud protection and chargeback handling, and the 'What's included?' grid lays out the whole bundle.

Plaid pricing page, top of page
68

Plaid

Quote
Usage-basedFintech & PaymentsSales-assisted3 plans

Plaid sells three plans defined by contract shape: Pay as You Go month to month, Growth on a 12-month commitment with 'Discounted product rates', and Custom with 'Volume discounts' and support for regulated industries. Rates are set per product and per customer, and the FAQ names the three billing models behind them: one-time per connected account, subscription per connected account, and per successful API call.

Ramp pricing page, top of page
77

Ramp

$15/seat/mo
Tiered flat-rateFintech & PaymentsHybrid3 plans

Ramp prices spend management per user with a platform fee on top: Free at '$0/mo/user', Plus at '$15/mo/user' plus a 'Platform fee based on team size', and a custom Enterprise. The Free column now carries Accounts Receivable alongside unlimited cards, bill pay and banking yield, while revenue recognition and recurring billing sit behind an 'Accounts Receivable Add-on'.

Square pricing page, top of page
86

Square

2.6% + 15¢
Transaction feeFintech & PaymentsHybrid3 plans

Square sells a software subscription and a processing rate as one package: Square Free at $0, Plus at $49 and Premium at $149 per month per location, each card printing its own in-person and online rates under the price. The subscription buys software and basis points together, and a printed threshold of $250,000 a year marks where custom pricing begins.

Stripe pricing page, top of page
86

Stripe

2.9% + 30¢
Transaction feeFintech & PaymentsHybrid2 plans

Stripe sells payments through two doors: Standard at 2.9% + 30¢ per successful domestic card transaction with no setup or monthly fees, and Custom for large volume with IC+ pricing, volume, multi-product and country-specific rates. Below them, every product in the platform carries its own rate card, with surcharges printed as additions to the base rate, so any scenario can be priced as a sum.