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A field guide to pricing pages.

The Pricing Atlas is a reference library of the pages where leading SaaS companies turn products into revenue. Every page is captured full-length at desktop width, so you see the whole argument a company makes, from the hero to the FAQ, exactly as a buyer would.

Each capture carries a read of the page by our in-house strategist and a set of annotations pinned to the screenshot. Filled notes mark practices worth borrowing. Outlined notes go under the hood: what a choice reveals about how the company prices.

Pages
167
Captured
November 2026
Filters
Pricing model, industry, motion, buyer, page features

Made by Orb, the platform to plan and build revenue.

All pages

Sales & Marketing pricing pages

15 Sales & Marketing pricing pages, from ActiveCampaign, Attio, Braze and more, each captured in full and annotated.

Of the 15, 6 price by audience size, the number of contacts, subscribers or profiles, 8 show a free tier, 9 include a comparison table, 6 a calculator and 10 keep a contact-sales tier.

ActiveCampaign pricing page, top of page
86

ActiveCampaign

$15/mo
Contact-basedSales & MarketingSelf-serve4 plans

ActiveCampaign prices four plans by contact band, each with a printed starting price and a 'Choose' button, and now adds AI credits as a second meter: every plan includes 500, with more available from checkout or the account. A single contact selector sits above the cards, and each card translates its plan into concrete numbers, from '15,000 email sends / month' to '1 user seat included'. Email sends still scale as a multiple of the contact limit, from '10x' to '15x'.

Attio pricing page, top of page
77

Attio

$35/user/mo
Hybrid (seat + usage)Sales & MarketingHybrid4 plans

Attio prices its CRM per user and runs usage on credits in two pools: seat credits that grow with headcount, from 100 to 2,500 per user per month, and a shared workspace pool. A published top-up ladder sells more workspace credits from +5,000 a month at $70 annually to +50,000 at $475, so a growing bill can be modeled from the page. Credits open the comparison table, ahead of every feature.

Braze pricing page, top of page
77

Braze

Quote
Contact-basedSales & MarketingSales-assisted4 plans

Braze prices on two axes: Monthly Active Users set the scale of the subscription, and Action Credits are a pooled currency spent across every channel and certain BrazeAI products. Four Platform Editions, Go, Select, Pro and Enterprise, are named for company stage, and every edition is priced in a conversation, which lets each contract fit the brand's audience and channel mix.

Brevo pricing page, top of page
77

Brevo

$9/mo for 5,000 emails
Usage-basedSales & MarketingHybrid4 plans

Brevo bills on monthly email volume, with contacts included at no charge, and the 'Customize your plan' configurator turns that meter into a live total with a slider from 5k to 100k emails. The card ladder, Starter $9, Standard $18, Professional $499 and Enterprise 'Starting from $2,499 per month', separates on capability, while volume is sized inside each plan.

Clay pricing page, top of page
86

Clay

$167/mo
CreditsSales & MarketingHybrid4 plans

Clay prices on two meters and no seats. Every plan carries unlimited seats and tables, and the bill is Actions for work done on the platform plus Data Credits for data bought from its marketplace. Each paid card is a live configurator whose two dropdowns add up to the headline price, and Enterprise is now packaged as a governance tier built around access controls and credit budgeting.

Close pricing page, top of page
77

Close

$9/user/mo
Per-seatSales & MarketingHybrid4 plans

Close sells four per-user plans, Solo at $9 through Scale at $139 per user per month on annual billing, and attaches a pool of AI credits to every seat, from 500 to 2,000 a month. Its AI sales agent, Chloe, is included on every plan and paid for by the work she does, while calling and SMS pass through at cost.

Customer.io pricing page, top of page
77

Customer.io

$100/mo for 5k profiles
Contact-basedSales & MarketingHybrid3 plans

Customer.io meters on profiles, people plus objects, and starts at '$100 per month / billed monthly for 5k profiles' with a profile selector built into the entry card. Seats are unlimited on every plan, and the Usage + Billing block prints the marginal rates: $0.009 per additional profile, $0.12 per additional 1,000 emails and $10 / 100K AI credits. From Premium up, profile and email volume are priced per customer, which is where the sales team shapes each deal.

Gong pricing page, top of page
67

Gong

Quote
Quote-basedSales & MarketingSales-assisted0 plans

Gong prices through a customized proposal, and its pricing page is a short explainer beside a staged form. Three lines name the shape of the bill: licenses priced per user, a platform fee based on the number of users supported, and integrations with an existing tech stack at no charge. The form's first and defining question is team size, the variable that sets both charges.

HubSpot pricing page, top of page
77

HubSpot

$20/seat/mo
Hybrid (seat + usage)Sales & MarketingHybrid4 plans

HubSpot's Marketing Hub blends four meters into one plan, a platform price, Core Seats, a marketing contact tier and a pool of HubSpot Credits for AI agents, and adds a one-time onboarding fee at Professional and Enterprise. Seat expansion, onboarding fees and the Enterprise floor are all printed, and the HubSpot Credits section frames AI usage around buying choice and control: 'Buy credits in packs to easily plan your spend or Pay-as-You-Go for added flexibility', backed by action-level spend limits.

HubSpot Credits pricing page, top of page
5:0477

HubSpot Credits

$10/1,000 credits
CreditsSales & MarketingHybrid1 plans

A launch page for a pricing model: HubSpot Credits are announced like a product, with the controls around spend as the headline. Three principles, one public rate of $10/1,000 credits, an outcomes-first estimator and four controls customers hold themselves make the case that credits are safe to adopt.

Kit pricing page, top of page
95

Kit

$33/mo for 1,000 subscribers
Contact-basedSales & MarketingSelf-serve3 plans

Kit prices on email subscribers and puts a slider inside every card, so all three prices move together as a creator drags their list size. Free carries a list of up to 10,000 subscribers, Creator is '$33/mo' and Pro '$66/mo' at 1,000 subscribers, and paid plans sell automation, analytics and team access, so the free plan builds the audience and the paid plans grow the business on top of it.

Klaviyo pricing page, top of page
77

Klaviyo

Free
Contact-basedSales & MarketingHybrid1 plans

Klaviyo's pricing page opens on 'Klaviyo pricing: Start with a free plan' and presents a single plan in depth: Free, with 'Up to 250 active profiles', '500 email sends/month' and dollar allowances of '$5 of mobile messages/month' and '$5 of Composer usage/month'. A Platform sidebar routes paid pricing to product pages for Marketing, Data + Analytics, Service, Composer and Customer Agent, and a 'Build a plan' button opens the composable path.

Mailchimp pricing page, top of page
77

Mailchimp

$13/mo
Contact-basedSales & MarketingSelf-serve4 plans

Mailchimp prices email marketing by contact band, twenty of them from '0-500' to '1,000,000+', and sets sending capacity as a multiple of the same number: '15X contacts', '12X contacts' or '10X contacts' a month by plan. The page is built as a trial funnel around Standard, which is the hero offer, the 'Best value' plan and the default 14-day trial.

Pipedrive pricing page, top of page
86

Pipedrive

$14/seat/mo
Per-seatSales & MarketingSelf-serve4 plans

Pipedrive sells four per-seat plans, Lite at US$ 14 through Ultimate at US$ 79 per seat per month billed annually, and every card leads to the same 'Free 14-day trial. No credit card required.' Packaging stacks cleanly, each plan opening with the one below it plus a short list, and five add-ons with 'Starting from' prices, Projects now at $16, extend any plan without moving the buyer up a tier.

Salesforce pricing page, top of page
68

Salesforce

$25/user/mo
Per-seatSales & MarketingHybrid5 plans

Salesforce prints a per-user list price for every Sales Cloud edition, from Starter Suite at $25 to Max at $550 USD/User/Month, then prices the layers around the seat: add-ons with 'From' floors, a Premier Success Plan at '30% of net license fees', and '2.75M Flex Credits per org per year' on Max. The seat stays the core metric while AI arrives as a consumption meter alongside it.